We want to make a difference. With this line you make statement that you support local communities. 10% revenue of this line will go straight riders who are not in the fortunate situation to afford bikes or get access to our sport. With the recent explosion of wheelies and the #BikeLife scenes in the cities around the world, we want to help some of those kids to show them there is a future on two wheels and also help them to get a bike if they are unable afford to do so themselves. We will feature the stories on the website and on social media. Make a statement!
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Where it all started
It’s a tough road to making it to be a pro rider competing as a privateer and for a lot of these guys and girls every little bit helps a lot.So will be presenting these awards each event this season.
The Denim Destroyer was missing from track walk in Val di Sole. Johannes couldn't get as much time off of work as he would have liked and arrived too late to inspect the course on foot. Little things like missing track walk don't worry The Denim Destroyer. The next afternoon, he went 8th-fastest in timed training at Val di Sole...in jeans.